Why are more and more tourists from Taiwan and Hong Kong flying specifically to Busan to visit JRYN?
In the past, when people mentioned medical aesthetics in South Korea, most of them would immediately think of Gangnam in Seoul. However, in the past two years, JRYN has become a highly discussed local Dermatology clinic in Busan among tourists from Taiwan, Hong Kong, and Macau. The key reason for this is not its lowest prices, but rather the trust that travelers have built in the brand.
✅ Transparent and public pricing: We adhere to the same prices for both Chinese and Korean customers, with no hidden surcharges or additional fees for overseas clients. The quoted price is the final price.
✅ No forced sales: With “subtractive medicine” as our core principle, we proactively suggest postponing or canceling any treatment that does not meet the customer’s needs. Many customers have reported, “I originally wanted to add more services, but the director advised me to focus on completing the basic treatments first.”
✅ Doctor-led treatment: We reject the assembly-line approach. Core treatments are always performed by the hospital director or senior specialist physicians, never by assistants.
✅ Stable Chinese-language services: We have dedicated Chinese-speaking managers who provide support throughout the entire process, from pre-operative assessments to post-operative follow-ups. Even after returning to Taiwan or Hong Kong, you can still seek consultation through our official channels.
JRYN is neither the largest chain clinic in Busan nor a low-price attractive establishment. However, it is one of the few Dermatology brands that manage to achieve a high rate of repeat visits from local residents and stable reviews from overseas customers. This is precisely why we are referred to as “a highly reputable clinic with a strong local presence”.
The Brand History of JRYN Clinic
JRYN is a Dermatology brand that has been established in Busan for many years. Currently, it operates at three major locations:
- Busan Seomyeon Main Store: Located in the heart of Busan’s Seomyeon business district, adjacent to Lotte Department Store and Seomyeon Underground Street, this store serves as the flagship location for the brand’s technology and services.
- Busan Nampo Branch: Located in the Gwangbok-ro shopping district of Nampo-dong, near Jagachi Market and the BIFF Plaza, it serves visitors to the old town area of Busan and the surrounding areas of Haeundae.
- Daegu Branch: Building upon JRYN’s natural anti-aging system, we serve customers from both Daegu and the Yeongnam region.
For many years, JRYN has consistently adhered to the principle of “first assessing the issues, then customizing treatment plans.” Instead of focusing on one-time, high-cost treatments, the clinic emphasizes long-term skin care and natural anti-aging approaches. This is precisely why so many tourists from Taiwan and Hong Kong are willing to return after their first visit.
What problem does JRYN aim to solve?
For many people considering medical beauty treatments in South Korea, the biggest challenge is not the difficulty in finding suitable treatment options, but rather not knowing exactly what they need.
Therefore, JRYN’s treatment approach always revolves around three core principles:
① Reject excessive medical interventions.
We do not pursue the exaggerated effect of a “complete facial transformation” in one go; instead, we prioritize identifying which issues actually do not need to be addressed. Many customers have reported that, although they initially expected to undergo full-face lifting or extensive filler treatments, after the consultation, the clinic director would recommend “first improving the skin condition” or “only enhancing the jawline.” This approach of “subtraction thinking” is precisely the brand asset of JRYN that is most difficult for others to replicate.
② Bone structure takes precedence over volume.
When dealing with issues related to sagging and facial contours, we prioritize assessing the stability of supporting structures such as the jawbone and chin, rather than directly filling in wrinkles. This approach, which focuses on strengthening the “foundation” first, ensures that the results ten years later will still appear natural, without any signs of artificialness or excess fullness.
③ Long-term management is superior to short-term drastic improvements.
JRYN prefers to establish long-term skin management plans with its customers, rather than achieving dramatic improvements through a single treatment. From repairing the barrier of sensitive skin and promoting the metabolism of acne scars to gradually stimulating collagen regeneration, we focus on the process of continuous improvement, rather than immediate results.
JRYN Medical Team (up-to-date information as of 2026)
The medical core of JRYN is led by its founder, President Lee Jeong-heon. Each branch assigns teams of directors specializing in different areas based on local geographic locations and customer needs, yet all adhere to the same technical standards that align with the principles of natural anti-aging treatments.
👨⚕️ President Lee Jeong-hyun (Representative President of the Seomyeon Main Store / Founder of JRYN)
- Educational Background: Graduated from the Department of Medicine at Renji University, and is a full member of the Korean Association of Aesthetic Dermatology. Has served as the director of Lin Dermatology Institute and the representative director of Centum Lin Dermatology, with over 15 years of clinical experience in medical aesthetics and anti-aging treatments.
- Specialties: Natural bone structure layering anti-aging treatments, American Ultherapy and seventh-generation Thermage FLX for deep lifting, precise injections using Rejuran and Juvederm, contour thread embedding, and combined Potenza and gold needle therapies.
- Treatment philosophy: Adhere to using an adequate amount of fillers and medications, and adjust the number of treatment sessions according to each individual’s skin condition. We reject the stiff, artificial look resulting from excessive filling. As a result, Busan-based customers have consistently ranked among those with the highest return rates for follow-up treatments.
👩⚕️ Director Li Meixian (Representative Director of the Nampo Branch)
- Educational background: Graduated from the School of Medicine at Dongguk University; previously served as a senior physician at Seoul Gangnam Muse Clinic, director of Kim’s Beauty, and former director of the Seomyeon branch of JRYN.
- Specialties: Customized hyaluronic acid injections, natural-looking Filler injections for the Apple Zone and chin area, botulinum toxin treatments for fine-tuning features (such as a slimmer face and defined shoulder lines), as well as post-surgical skin recovery and management of sensitive skin.
🏥 Daegu Branch
A dedicated team of Dermatology experts has been assembled, and all technical procedures strictly adhere to President Lee Jeong-heon’s natural anti-aging approach, making it ideal for local tourists in Daegu to schedule their cosmetic treatments accordingly.
Book your appointment at JRYN Clinic in South Korea now.
JRYN’s Core Treatment Areas
⚠️ The following only outlines the treatment scope and indications. For detailed prices, promotional offers, and treatment details, please refer to the “2026 Busan JRYN Latest Price List”.
🏹 Photoreductive Anti-aging Lifting
Solutions for issues such as blurred jawlines, mid-face sagging, and insufficient support from the fascial layer.
We use advanced devices such as the American version of Ultherapy, Thermage FLX, and Titanium Lifting. We adhere to the principle of “customizing treatment plans according to individual needs, rather than forcing customers to opt for full-face packages.” Our focus is on enhancing the clarity of facial contours, rather than excessive filling.
🧴 Managing Fat Issues
Specially designed to address issues such as skin pigmentation, acne scars, enlarged Pores, and damaged barrier function in sensitive skin.
Combined with Pico Toning laser treatment, customized skin resurfacing procedures, and restorative treatments, this approach focuses on “first stabilizing the skin condition and then improving existing imperfections,” thereby avoiding potential issues such as darkening or increased sensitivity that may result from more aggressive treatments.
💉 Regenerative Medicine Injections
Centered around Rejuran PDRN and Juvelook collagen regeneration technologies, it is combined with trace amounts of bone-like fillers.
Focusing on “low dosage, high precision, and natural support,” it rejects the appearance of sagging or a plastic-like effect, and aims to achieve long-term improvement in skin quality and collagen regeneration, rather than short-term swelling effects.
Who is JRYN suitable for?
✅ Highly suitable
- For those visiting South Korea for medical aesthetics treatments for the first time: the process is clear, and the Chinese-speaking services are reliable; there is no pressure at all.
- For those who seek a more natural, innate look: tired of the overly plump faces popular among internet celebrities, and hoping to improve their appearance without anyone noticing that they have taken any steps to do so.
- For those who value long-term skin care: they don’t seek dramatic immediate results but are willing to embrace gradual improvements over time.
- For those in need of Chinese-language services: from appointment scheduling, in-person consultations to post-treatment follow-ups, dedicated professionals will be at your side throughout the entire process.
❌ Not very suitable
- For those who primarily seek major cosmetic procedures such as bone reduction, double-jaw surgery, or nasal reshaping: JRYN specializes in Dermatology, focusing on minimally invasive cosmetic treatments and skin quality management, and does not possess the qualifications to perform plastic surgery.
- For those who are only interested in getting the lowest prices in Busan: JRYN is a locally renowned clinic that offers reasonable prices without resorting to excessively low pricing strategies to attract customers.
- For those who expect a “complete transformation” immediately after the procedure: Our approach is more conservative, natural, and focuses on gradual improvement, so we cannot meet the needs of those seeking radical changes.
Information and Selection Tips for JRYN Branches
| branch hospital | Address and Surroundings | Suitable for |
|---|---|---|
| Main Store in Seomyeon (Core Campus) |
4F, Samjeong Tower, 672 Jungang-daero, Busanjin-gu, Busan 🚇 Exit 16 of the underground shopping mall at “Seomyeon St ation” on Subway Lines 1 and 2; it takes about 3 minutes to walk there🏬 Nearby locations include Lotte Depa rtment Store, Seomyeon Underground Shopping Mall, and the flagship store of Olive Young. |
Living in Seomyeon/Busan Station, with a schedule mainly consisting of shopping and dining – this is my first time visiting Busan for cosmetic procedures. |
| Nampo Store | 5 Beon-gil, Jung, Busan 🚇 About a 5-minute walk from the “Nampo Station” on Subway Line 1🏬 Located near Gwangbok-ro, Jagachi Market, and BIFF Plaza |
For those living in Nampo-dong and whose itinerary mainly focuses on the Nampo shopping district, Haeundae, or Gwangan-ri |
| Daegu Branch | Daegu Metropolitan City (for detailed addresses, please refer to the official website) 🚇 Along the Daegu Metro line |
Local tourists in Daegu and those in the Lingnan region who have a demand for medical aesthetics services |
The standards of medical staff, equipment facilities, and pricing systems at the two Busan branches (Seomyeon/Nampo) are exactly the same, allowing customers to choose according to their accommodation location and travel plans.
👉 For detailed traffic routes, exit instructions, and nearby parking information, please refer to “Address of Busan Zhenyan Jryn Dermatology”.
Book your appointment at JRYN Clinic in South Korea now.
The process for patients to arrive at JRYN (total duration: approximately 1.5 to 3 hours)
- Reservation and Check-in: Please provide the English name/pinyin you used during the reservation process. The front desk will quickly verify your information, eliminating the need to fill out lengthy forms again.
- Skin Assessment: The Chinese-speaking supervisor assists in completing a basic health questionnaire (including information on allergies and medication history), followed by a VISIA skin analysis that evaluates spots, Pores, wrinkles, and damage caused by ultraviolet radiation across eight dimensions.
- In-person consultation with a doctor: The doctor will provide personalized treatment recommendations based on the test results and your specific needs. You have the freedom to decide whether to proceed with any recommended treatments, without any forced sales attempts.
- Implementation of the treatment: For procedures that require anesthesia, a 30-minute waiting period will be reserved. The core steps of the treatment will be performed personally by a doctor, ensuring that the pain level remains under control.
- Post-treatment Care: Immediately apply a soothing facial mask after the treatment. The Chinese manager will provide detailed instructions regarding cleaning, sun protection, and other precautions to be taken within 24 hours after the procedure.
⚠️ Who are the people who do not recommend undergoing high-intensity treatments directly in a clinic?
- For those planning to undergo major cosmetic surgeries such as bone reduction, mandibular advancement, or comprehensive nose surgery (please consult a plastic surgeon).
- For those whose skin is experiencing severe inflammation, in the acute phase of an allergic reaction, or who are currently using acid treatments, it is recommended to seek remote consultation first. Once the condition stabilizes, you can then make an appointment to visit the clinic.
- Those who only pursue the “lowest price,” expect a “complete transformation” immediately after the procedure, or prefer the plump, popular-looking results commonly seen among internet celebrities do not align with our philosophy of natural treatment.
👉 For detailed information on pre-treatment preparations and post-operative care tips, please refer to “JRYN Busan Medical Aesthetics Appointment Guide”.
Frequently Asked Questions about JRYN (Brand FAQ)
Q1: Is JRYN a Dermatology clinic or a plastic surgery center?
A: JRYN is a Dermatology practice specializing in photorejuvenation, laser skin treatment, injectable cosmetic procedures, and skin quality management. We do not offer major plastic surgeries such as bone reduction, double-jaw surgery, or nose reshaping. If you have such needs, it is recommended that you consult a specialized plastic surgery clinic.
Q2: Is it suitable to choose JRYN for my first cosmetic surgery experience in South Korea?
A: It’s extremely suitable. Our store in Seomyeon is located right next to the subway station, making it very convenient for shopping and dining. Chinese-speaking services are available throughout the process, and doctors will patiently explain the risks and alternative options – there is no pressure at all. For tourists from Taiwan and Hong Kong, this is a highly reliable choice for experiencing Dermatology in South Korea for the first time.
Q3: Can President Lee Jeong-hyun make such a designation?
A: Certainly. President Lee Jeong-heon represents the Seomyeon branch. When making an appointment, please clearly indicate in the remarks section “Request to see President Lee Jeong-heon + specific treatment name”. Upon arrival at the clinic, you can verify the doctor’s signature on both the consent form and the receipt to confirm that the procedure will be performed by President Lee himself.
Q4: How should I choose between the Seomyeon store and the Nampo store?
A: The standards of doctors, facilities, and prices at the two branch hospitals are exactly the same. It is recommended to choose based on your location: if you are staying in the Seomyeon area or near Busan Station, opt for the branch located in Seomyeon; if you are staying in Nampo-dong or Yeongdo Island and your itinerary mainly involves areas such as Haeundae or Gwangan-ri, then choose the Nampo branch – this will help you save time on transportation.
Q5: How can I schedule a Chinese-speaking service with JRYN?
A: We offer two official reservation methods, both of which do not involve any additional fees by intermediaries:
- WeChat direct connection (highly recommended): Search for the WeChat ID s-sourire and add the note “JRYN Busan + Pinyin of the name”. You can first send photos of your bare face from the front or side to have your skin condition evaluated, and then confirm the special price for that month and the schedule of the Chinese-speaking staff member in charge.
- BeautsGO Platform: Search for the “BeautsGO” mini-program on WeChat and enter “JRYN” to view the public prices and available times. After placing an order, the official Chinese team will handle the service for you.
👉 For more details on reservation procedures, scheduling tips, and itineraries, please refer to “JRYN Busan Medical Aesthetics Reservation Guide”.
Book your appointment at JRYN Clinic in South Korea now.
How to schedule a Chinese-language service with JRYN?
Option A: Direct connection via WeChat
Add directly: s-sourire
Advantages:
• 1-on-1 pre-operative assessment
• Insta
nt inquiries about the director’s schedule
• A
ccess to the latest events and discount information
• Chines
e translation assistance and post-operative follow-up services
Route B: BeautsGO – Beauty for All (mini-program)
- WeChat search: “BeautsGO” mini-program
- Simply enter “JRYN” or “Zhenyan Dermatology” to search and make an appointment.
Advantages:
• Transparent and comparable prices
• Platform-exclusive discounts and rebate program
s • Priority processing for certified partners
• Online access to schedules and popular services
✨ JRYN doesn’t aim to make you “become someone else”; its goal is simply to help you “become a better version of yourself” ✨
⚠️ Disclaimer: This article is an official brand introduction and does not constitute medical advice. The results of cosmetic procedures may vary from person to person; please rely on the evaluation conducted by professional physicians upon your arrival at the clinic. Price information is for reference only and should be subject to the prices quoted by the clinic on the day of service.
📖 Discover more great content from JRYN.
Reservation at Busan Potenza | 2026 Popular Treatments: Jryn, Gray’s, MUPSY – Actual Prices for Dermatological Procedures
[Busan Anti-aging Aesthetics] Finding the doctor who “understands you”: A comprehensive guide to making an appointment with Dr. Lee Jeong-heon, Director of Busan Jryn Dermatology, to restore your natural elegance and radiance from within.
[Busan Beauty and Anti-aging Treatments] Say no to mediocrity! In-depth analysis of reservations at Jryn Dermatology’s Nampo branch in Busan, South Korea: How Director Lee Jeong-hyun helps clients recreate an elegant appearance with a well-defined facial structure.
Busan Medical Aesthetics Recommendations: PTT Appointments | Reviews of Floria, Jryn, and Gray’s – The Director Personally Handles These Procedures; Detailed Information on Dermatology Treatments and Appointment Processes
Jryn’s Review from Busan | How long does it take for the redness to subside after Titanium Lifting? Can tourists go out the next day after the procedure?
It is recommended to first contact s-sourire to inquire about the monthly activities and the director’s schedule. Once you have confirmed the “scope, pricing, and time”, you can then decide whether to book a slot. When traveling abroad, both your time and appearance are precious, so it’s better to be cautious and make sure everything is planned carefully.
All content on this website adheres to the principle of providing accurate information and avoiding common pitfalls in the medical beauty industry. For more details, please refer to the “About This Website” section.
