💸 Is Busan The First really cheaper than Seoul?
Before my first in-person consultation at The First in Busan, I always had one question in my mind: “Is there something shady behind such low prices?” 🤔
After all, the price of Hi-Fu ultrasound treatment is 1.8 million Korean won, and that of Thermage FLX is 1.9 million Korean won – such prices are hardly found in Gangnam. But only after actually going there did I realize that these were indeed the regular prices, with no special discounts or promotions. In Busan, the lower rental costs and operating expenses are naturally reflected in the product prices.
This article compiles the complete price list of Busan The First and includes comparisons with similar clinics in Gangnam, so you can see all the details clearly 👇
📊 Busan The First 2026 Complete Price List
| Project | Busan The First | Approximately NT dollars | Average price in Gangnam | Price difference |
|---|---|---|---|---|
| Hafei Ultrasonic Device Model 300 | 1.8 million Korean won | 42,000 | 2.2 million | Save 400,000 💰 |
| Hafei Ultrasonic Device Model 500 | 2.5 million Korean won | 59,000 | 3.2 million | Save 700,000 💰 |
| Thermage FLX for the face | 1.9 million Korean won | 45,000 | 3.8 million | Save 1.9 million 🔥 |
| Thermage FLX (face + neck) | 2.8 million Korean won | 66,000 | 4.5 million | Save 1.7 million 🔥 |
| Rejuran HB 3 centum core | 380,000 Korean won | 9,000 | 500,000 | Save 120,000 💰 |
| Juvelook 1 centum core | 550,000 Korean won | 13,000 | 650,000 | Save 100,000 💰 |
| Pico laser treatment for the entire face | 1.2 million Korean won | 28,000 | 1.5 million | Save 300,000 💰 |
| Hydrofiller injections | Starting from 180,000 Korean won | Starting from 0.42 million | Starting from 250,000. | Save 70,000 💰 |
| Botulinum toxin (Forehead + glabellar area) | 150,000 South Korean won | 3500 | 200,000 | Save 50,000 💰 |
📌 Consultation fees for April 2026: 1 Taiwanese dollar is approximately equivalent to 42.5 South Korean won. The average fee in Gangnam is calculated based on the averages of multiple clinics.
When I saw that Thermage FLX facial treatment cost only 1.9 million Korean won in Gangnam (3.8 million in other areas), I really thought to myself, “Am I seeing this correctly?” 😲 After confirming it three times, I didn’t hesitate and made an appointment right away.
👨⚕️ Is the technical expertise of President Yin Shenghuan really worth this price?
Low prices are certainly a positive aspect, but in the end, it all comes down to the skills of the practitioner 👨⚕️. In this regard, President Yin Shenghuan has absolutely nothing to worry about.
- 🎓 A specialist in Dermatology from South Korea, with over 15 years of experience in the field
- 🔬 Officially certified Hafei ultrasound instructor (not just anyone can become one!)
- 🏆 Has been invited on multiple occasions to present papers at international conferences on aesthetic medicine.
- 📊 Over 10,000 cases involving ultrasonic and radio wave treatments have been accumulated.
The biggest difference between his approach and that of ordinary clinics is that he doesn’t pursue quantity but focuses on precision 🎯. Instead of immediately suggesting “300 injections for the entire face,” he first analyzes your facial structure to identify the areas that truly need enhancement.
My friend’s mother (a local from Busan in her 60s) goes to Dr. Yin for Hyafu ultrasound treatments every year. She says, “When it comes to beauty treatments in Busan, I only trust Dr. Yin.” Such word-of-mouth from locals is far more convincing than any online reviews 👍.

🔥 Popular combination recommendations
Based on my experience in in-person consultations at The First, as well as the actual treatment plans implemented by my friends, I would like to recommend the following combinations that offer the best value for money 💡:
🥇 Package 1: Basic Anti-Aging (ideal for first-time users)
300 HIFU treatments + Rejuran HB 3 centum core = 2.18 million South Korean won (approximately 51,000 New Taiwan dollars)
✅ Perfect for those going to Sout
h Korea for cosmetic treatments for the first time
✅ Eff
ectively addresses both sagging and dry skin issues
🥈 Combination 2: Advanced Lifting (most effective re
sults)
Thermage FLX for the face + Juvelook 1cc = 2.45 million Korean won (approximately 58,000 Taiwanese dollars)
✅ Thermage is responsible
for tightening the skin, while Juvelook fills in fine lines.
✅ At this price,
you couldn’t even get a single Thermage treatment in Gangnam!
🥉 Combination 3: Comprehensive skincare (one-stop solution)
300 HIFU treatments + Pico laser + 3 centum core of Rejuran PN = 3.35 million Korean won (approximately 79,000 New Taiwan dollars)
✅ Three-in-one treatment: firming, white
ning, and moisturizing
✅ The price in Busan for these three
treatments is approximately equivalent to the cost of two treatments in Gangnam

📍 Busan The First: Transportation & Surroundings
The First is located in Haeundae District, Busan, and can be accessed from the following locations:
- ✈️ Gimhae Airport → Clinic: Approximately 40 minutes by taxi (3,000–4,000 Korean won)
- 🚇 Haeyundae Subway Station → Clinic: Approximately 10 minutes on foot
- 🚌 Seomyeon Bus Station → Haeundae: The bus ride takes approximately 40 minutes.
Haeundae itself is Busan’s largest tourist area. After completing your treatment, you can take a walk by the sea 🌊, visit Bay 101, or enjoy the seafood markets. There are also many luxury hotels and hot springs in the vicinity, making it perfect for a short 2-3-day trip 🏨.
⚠️ Precautions for undergoing cosmetic procedures in Busan
1️⃣ Confirm the appointment schedule with Director Yin Shenghuan
Dire
ctor Yin’s schedule is extremely busy; it is necessary to book at least 3 weeks in advance 📅. If you do not specify which director you would like to see, the waiting time will be significantly shorter.
2️⃣ Avoid eating raw seafood after the procedure
The
seafood in Busan is simply too tempting, but it’s best to avoid raw foods for at least 3 days after the surgery 🦀❌. If you still want to enjoy seafood, grilled fish or seafood soup with rice are safer options.
3️⃣ Sun protection at the beach
The
ultraviolet radiation at Haeundae is stronger than you might think ☀️. After the procedure, be sure to apply sunscreen, wear a hat, and use an umbrella – don’t be lazy!
4️⃣ Reserve time for follow-up appointments
If you are undergoing treatments such as laser procedures or injections, it is recommended to schedule these at the beginning of your trip, allowing 1–2 days for observation and recovery 📋.
❓ Busan The First: Price FAQs
Q: Will the price increase?
A: As of 2026, the
re are no plans for price adjustments. However, the aesthetic industry in South Korea generally experiences inflationary adjustments of around 3-5% annually. It is recommended to book your appointment as early as possible to lock in a fixed price 📊.
Q: Can I use a credit ca
rd to pay?
A: Yes! We accept Visa, Mastercard, and JCB 💳. However, some local South Korean cards may offer interest-free installment options.
Q: Are there any additional charges for for
eigners?
A: The First does not charge extra for foreigners ✅. The price is the same as that for local South Koreans, which is really very considerate!
Q: Do I need to buy additional medications after the
procedure?
A: Basic post-procedure medications and skincare products are included in the fee ✅. However, if you wish to purchase specific skincare products, you will need to do so separately.

🌟 Summary: Busan The First is the undiscovered champion of elegance in South Korea.
If I had to summarize Busan The First in one sentence, it would be: “The quality of Gangnam at the price of Busan” 🏆.
Director Yoon Seung-hwan’s skills and attitude are top-notch, yet the prices are 15-40% lower than those in Gangnam. Coupled with the delicious food, beautiful sea views, and hot springs in Busan, the overall experience is far superior to simply waiting in line in Gangnam just to get a cosmetic procedure 🌊.
If you’re still deciding where to get cosmetic procedures done, my advice is simple: check the schedule at Busan The First first. If you can get a appointment, go there; if not, then consider Gangnam. Because really… it’s just too affordable 😆
For appointment consultations, add me on WeChat at s-sourire; I can help you check available schedules 💬



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