Say no to canned faces! Myeongdong’s non-conveyor belt approach to cosmetic surgery: DAN-A/Lijin are highly recommended! The director personally determines the ideal proportions, saying goodbye to factory-style procedures and ensuring precise and confident aesthetic results.

“Canned-face” – these three words must represent the greatest fear for anyone in the medical aesthetics industry, right? It’s that kind of face where it’s immediately obvious that someone has undergone cosmetic procedures: the Apple Zone is artificially inflated, the chin is so pointed it seems capable of piercing someone, and the facial expressions appear stiff whenever someone smiles…

I’m not saying that medical aesthetics treatments are bad in themselves—I do them myself. What we want is a natural result where it’s almost like nothing has been done, but the appearance is better than before. It’s not about sending ourselves to a factory for mass production.

In Myeongdong, a place crowded with tourists, there are countless clinics. However, based on my personal experience, there are only two that truly offer a non-standardized, customized approach to aesthetic treatments: DAN-A Dermatology and Lijin Clinic. Today, let’s talk in detail about these two clinics.

🤔 Why is it that “canned-face” looks are most common in Myeongdong?

Let me start by stating a harsh fact: Myeongdong is one of the most popular shopping areas in South Korea, attracting thousands of foreign tourists every day – including a large number of Chinese visitors – who come here not only to shop but also to undergo cosmetic procedures.

This has given rise to a “assembly-line-style medical beauty” model:

• Almost everyone comes in for the same procedures: Filler for the Apple Zone, botulinum toxin injections for facial slimming, and treatments for the chin.
• Everyone uses the same template, regardless of the structure of their face or bones.
• The operation speed is extremely fast – it is possible to treat dozens of people in just one day.
• Subsequent follow-ups were virtually non-existent.

The result is that everyone’s faces start to look increasingly similar; from certain angles, they seem to have been cast from the same mold.

However, DAN-A Dermatology and Lijin Clinic have chosen a different path.

✨ DAN-A Dermatology — A representative of the aesthetic medicine industry

🏥 Clinic Overview

DAN-A Dermatology is located in a small alley beside Myeongdong Main Street, very close to the “Myeongdong Station” on Line 4 of the subway.

• Address: Myeongdong, Jung-gu, Seoul (exact address will be provided after reservation)
• Transportation: Exit 5 or 6 of “Myeongdong Station” on Line 4 of the subway, then walk for 3 to 5 minutes.
• Opening hours: 10:00~20:00 (Monday to Saturday)
• Representing the dean: Dean Danya (a female physician)

🎨 Director Danya’s “Atlas Diagnosis Method”

The biggest highlight of DAN-A Dermatology is the “Dermatological Atlas for Precise Diagnosis” method developed by Director Danya herself. What does this mean?

She has developed her own facial aesthetics database, which contains thousands of reference images showing the “ideal proportions” for people of different ages and face shapes. When you go for a consultation with her, she will…

1. First, take high-definition frontal, side, and 45-degree photos.
2. Enter your facial data into the system and compare it with the database.
3. Identify the specific areas where you deviate from the “golden ratio”.
4. We will design a customized plan based on your skeletal structure and personal temperament.

The key point is this: she won’t force you to fit into some pre-defined standard template. She says, “Everyone’s beauty is unique. What I want to do is discover the most beautiful version of you that truly belongs to you, rather than trying to change you into someone else.”

📐 Examples of Golden Ratio Design Applications

Take me as an example. When I went for a consultation, I thought I needed to have my Apple Zone treated. However, after analyzing the situation, Director Danya said…

“The height of your Apple Zone is actually within the normal range. What really makes you look older is the loss of volume in the mid-face area—in other words, the part beneath the Apple Zone has become flatter. Therefore, instead of filling it from above, we need to support the underlying areas.”

The final plan was: Tear trough correction + a small amount of filler above the Nasolabial Fold Correction + Lifting of the mid-face area. The total budget was actually 30% lower than what I had initially estimated for the Apple Zone filling procedure, yet the results turned out to be much more natural.

✨ Lijin Clinic — The representative of the technical expertise approach in the medical aesthetics industry

🏥 Clinic Overview

Lijin Clinic, also located in Myeongdong, is approximately 8 minutes away from Danya on foot. The styles of the two clinics are quite different.

• Address: Myeongdong, Jung-gu, Seoul (will be provided after reservation)
• Transportation: Exit 8 of “Myeongdong Station” on Line 4 of the subway, approximately 5 minutes on foot
• Opening hours: 10:00~19:00 (Monday to Saturday)
• Representing the Dean: Dean Lijin
• Slogan: Hand-made hyaluronic acid injections, customized injectable beauty treatments

✋ President Lijin’s “philosophy of manual treatment”

If Danya’s strength lies in aesthetic design, then Lijin’s strength lies in her technical expertise.

Director Lijin is a doctor who insists on performing all procedures manually. In an era where machine-assisted injections are widespread, his philosophy is clear:

“The machine doesn’t know which areas of your skin are thinner or thicker; only my fingers can detect that.”

His hand-carved glow treatments are very famous in the Myeongdong area. It is said that many customers who have tried other clinics and were dissatisfied with the results eventually come to him for a try. His specialty lies in…

• Tactile assessment: While applying the treatment, use your fingers to feel the thickness of the skin and adjust the depth in real-time.
• Painless technique: The angle and speed of needle insertion have been optimized through extensive practice, resulting in extremely minimal discomfort.
• Zero leakage: Nearly 100% of the medication penetrates into the dermis, with no excess leaking out through the needle holes.
• Limited reception: Only a limited number of guests are accepted each day to ensure that every guest has sufficient time.

⚖️ How to choose between DAN-A and Lijin?

Comparison items	DAN-A Dermatology	Lijin Clinic
Core advantages	Aesthetic design and facial proportion planning	Manual technique, precise injection accuracy
Suitable for specific needs	Overall design and contour adjustment are required.	Hydrofiller injections, improvement of skin texture
The style of the hospital director	Female doctors place great emphasis on communication and attention to detail.	Male doctors place emphasis on efficiency and effectiveness.
Price positioning	Upper-middle range	medium
Waiting time	Shorter duration (by appointment)	May be quite lengthy; limited number of appointments available.
Language support	Both Chinese and English are acceptable.	Korean + basic English

💡 Selection recommendations

• If what you need is a comprehensive facial design service – for example, if you don’t know where to fill in certain details or would like professional aesthetic advice – then choose DAN-A Dermatology.
• If what you need is high-quality injection/water light therapy (you know exactly what you want and are concerned about the quality of the service), then choose Lijin Clinic.
• If you have both the time and budget, you can try both options and learn from each other’s strengths to make up for their weaknesses.

💰 Price reference (comparison of two options)

Project	DAN-A Dermatology	Lijin Clinic
Initial consultation and design session	30,000 to 50,000	Free of charge (including the treatment package)
1 centum core of Filler	220,000 to 350,000	200,000 to 300,000
Hand-applied glow injection (3ml)	140,000 to 200,000	120,000 to 180,000
Rejuran hand injection	280,000 to 380,000	250,000 to 350,000
Spot-removing laser	150,000 to 250,000	120,000 to 200,000
Face slimming injections	100,000 to 160,000	80,000 to 140,000

⚠️ For reference only: 1 Korean won is approximately equivalent to 0.027 Taiwanese dollars.

🛡️ How can one avoid becoming just another product on an assembly line?

⚠️ 5 essential questions to ask during a face-to-face consultation

No matter which clinic you visit, remember to ask these questions during the in-person consultation. This will help you quickly determine whether the process being followed is just a standardized, routine procedure.

1. “Will you design a plan based on my skeletal structure?” → The re
   sponse from a standard clinic: “We have standard templates.” → The respon
   se from a high-quality clinic: “Of course; everyone is different after all.”
2. “Do you think I really need to proceed with this project?”
   → Streamline clinics: Always say “it’s necessary”;
   → High-quality clinics: Dare to say “you don’t need it.”
3. “Was it the dean who performed the procedure personally?” →
   For many key projects, if the dean is not involved in their execution, careful consideration should be given.
4. “What if I’m not satisfied?” → Chec
   k their after-sales policies.
5. “Can I see some similar cases?” → Can these
   cases reflect the doctor’s aesthetic standards?

⭐ Summary of Non-Assembly-Line Medical Aesthetics Services in Myeongdong

Myeongdong is not just filled with chain clinics. As long as you know how to choose and how to ask the right questions, DAN-A and Lijin are definitely the two most reliable options you can find in Myeongdong.

Remember this: Good cosmetic surgery is not about turning you into someone else, but about helping you become a better version of yourself. Say no to “canned faces” – start by choosing the right clinic.

📲 How to make an appointment

💬 Method 1: Consult via WeChat

Scan the QR code to add me on WeChat: s-sourire. I will answer all your questions one by one.

📱 Method 2: BeautsGO

Download the BeautsGO App and search for the name of the clinic to make an online appointment.