In areas such as Gangnam and Seochoeung in Seoul, there are more dermatology clinics than convenience stores. But why has Point Up Clinic become a secret fav orite among KOLs and influencers from Hong Kong, Macau, and Taiwan? The answer lies in its key figure—President Kim Hee-jin.
President Kim is renowned in the industry for her precise and minimally invasive techniques. She always adheres to one core principle: “To find solutions that minimize technical trauma and maximize patient satisfaction.” This aesthetic approach, which focuses on subtle enhancements rather than dramatic changes, is precisely what will be most popular in advanced beauty treatments in 2026.
I. The Core Philosophy: President Kim Hee-jin’s Minimally Invasive Treatment Approach
1. Why is “minimal trauma” so important at Point Up Clinic?
President Kim believes that true beauty should not come at the cost of lengthy recovery periods or intense pain. At Point Up Clinic, she has developed several low-invasive treatment methods, such as painless Lijulan injections and precise layering procedures. She emphasizes the importance of deeply understanding facial anatomy to ensure that every injection and laser treatment is performed with precision down to the micron level, allowing patients to achieve subtle, quick results.
II. Her Expertise Across Multiple Institutions
President Kim Hee-jin is not only the leader at Point Up Clinic but also serves as a technical expert at several top-tier cosmetic clinics in Korea.
2. President Kim Hee-jin’s Current Roles and Technical Expertise
- Current: President of Point Up Clinic
- Also: President of ABJ Plastic Surgery’s Cheongtan Branch
- (Also)President of Muju Plastic Surgery, Gwangnam Branch
- (Also)President of CHAEON Plastic Surgery
- (Also)President of GLOW Plastic Surgery
- (Also)President of CLIMI Plastic Surgery, Daegu Branch
Such concurrent roles across Seoul, Cheongtan, Gwangnam, and even Daegu are sufficient proof of his internationally recognized expertise in the fields of plastic surgery and cosmetic dermatology.
III. Professional Qualifications and Academic Status: Global Master Instructor Honors
3. Director Kim Hee-jin’s professional certification from Korea’s Pointup Dermatology
Director Kim is not only a clinical physician but also a standard-setter in the field of technology:
- Global Master Instructor at (Corp.) Classys Volnewmer: Responsible for guiding physicians worldwide on how to use the latest radiofrequency technologies for anti-aging treatments.
- Clinical Expert in Stem Cell Therapy at (Corp.) Galderma: Possesses profound expertise in the field of regenerative medicine.
- (Co., Ltd.) Galderma – Certified Laser Lipolysis Therapist: Proficient in body sculpting and facial lipolysis techniques.
- (Co., Ltd.) MIRACLE – Expert in Manual Contour Management: Combines medical techniques with aesthetic contouring principles perfectly.
4. Academic Appointments and Industry Influence
As the representative of Korea’s pointup Dermatology, Dr. Kim is actively involved in various prestigious medical associations, continuously contributing to the advancement of the industry:
- Official Member of the Korean Association of Plastic Surgeons
- Official Member of the Korean Society of Aesthetic Plastic Surgery
- Official Member of the Korean Society of Laser Dermatology and Cosmetology
IV. Unique Highlights: Dr. Kim Hee-jin’s Three Core Technologies at “Korea’s pointup Dermatology”
While many practitioners simply follow the device instructions, Dr. Kim adjusts the parameters based on each patient’s unique facial anatomy.
1. Korea’s pointup Dermatology: The “Bone Structure Support Technique” for Precise Ear Shaping
Dr. Kim is an officially certified global instructor for Restylane. When performing ear enhancement, he doesn’t simply thicken the earlobes but precisely identifies the “support points” behind the ears and uses high-support hyaluronic acid to subtly adjust the angle between the ears and the face.
- Dr. Kim’s expertise lies in accurately calculating the golden ratio of “head to face,” ensuring that after the procedure, your jawline appears smoother and your face looks more slender, with results that look natural as if they were innate.
2. Korean Pointup Dermatology: Minimally invasive “girlish lips” 3D sculpting
Under Dr. Kim’s hands, lip augmentation isn’t just about adding volume; it’s about creating a work of art.
- Technical details: He uses a “multi-layer, micro-injection technique” to first outline the lips and then enhance their volume at the cupid’s bow. What sets his approach apart is the combination of “botox at the corners of the mouth,” which gives you an innocent and approachable look even when you’re not smiling.
3. Korean Pointup Dermatology: Pain-free titanium lifting with customized energy settings
As a global instructor for Classys Volnewmer, Dr. Kim has mastery over controlling laser energy.
Dr. Kim’s strength lies in the fact that although titanium lifting is advertised as pain-free, achieving “instant lifting” effects requires a deep understanding of layer-by-layer treatment. He will precisely target the direction in which your facial fat pads have sagged and use 755/810/1064 wavelength energy accordingly. After the procedure, there will be no redness, so you can go out for a coffee right away.
V. Dr. Kim’s recommendations: Must-do list for 2026 at Korean Pointup Dermatology
With his meticulous skills, Dr. Kim personally oversees the following celebrity treatments:
- Customized ear shaping: Utilizes hyaluronic acid to elegantly adjust the angle of the ears, achieving a visually slimming effect.
- Fine-tuning of the entire face contour: Step-by-step filling is performed on delicate areas such as the nasolabial folds and temples.
- Titanium lifting: Dr. Kim personally designed the energy distribution for immediate lifting results.
VI. How to make an appointment with Dr. Kim Hee-jin, Representative Director of Pointup Dermatology in Korea? (Reservation process)
Since Dr. Kim also serves as a technical advisor for multiple clinics, appointments at the main branch of Pointup Dermatology in Korea are extremely valuable. Please refer to the following official channels:
5. Channel 1: Official WeChat reservation (preferred for Hong Kong, Macau, Taiwan, and overseas visitors)
Connect directly with Dr. Kim’s Chinese medical assistant to get the most accurate schedule information:
- Official WeChat reservation: s-sourire 💬
- Instructions: After adding the contact, please indicate “Reservation with Dr. Kim Hee-jin” and provide photos of your skin issues along with your expected travel date to Korea.

6. Channel 2: Self-service reservation through the BeautsGO platform
Refer to the standardized process of Barog Dermatology in Korea to secure a spot through a third-party platform:
- Download the app: Search for “BeautsGO” or “Bibi Mei”.
- Search for the clinic: Visit the official page for “Korea Pointup Dermatology”.
- Choose a doctor: Click on “President Heejin Kim” in the list of medical staff.
- Book an appointment: Enter your passport name in English and pay a reservation fee (tax refund available on-site).
- Present the voucher: Show the reservation QR code from the app at the clinic to receive priority consultation with the president.

At Korea Pointup Dermatology, President Heejin Kim perfectly combines medical expertise with artistic vision. She is not only a dermatologist but also an aesthetic designer who attentively listens to the psychological needs of her patients. If you seek the most natural and sophisticated beauty results at the lowest cost, President Heejin Kim is undoubtedly your best choice for a beauty treatment in Korea.
📍 Korea Pointup Dermatology (Point Up Clinic) Consultation Card
- President: Heejin Kim
- Address: 837 Nonhang-ro, Gangnam-gu, Seoul (near Yapgyo-ting Station)
- Consultation WeChat: s-sourire
- Special services: multilingual assistance in Chinese, English, Korean, and Thai; on-site tax refund; personal consultations by the director.


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